Tuesday, August 5, 2008

BudNet and SCM

The five factors that are driving SCM success are making the sale to the suppliers, weaning employees off traditional business practices, ensuring the SCM system supports the organizational goals, deploying in incremental phases and measuring and communicating success and last but not the least being future oriented. And now we can draw our attention as to how BudNet had its effect on each of these aforementioned five factors. BudNet has included the distributors as well as the sales representatives in its SCM network, thus touching upon the first factor. As the BudNet had good response from Anheuser-Busch's distributors and sales representatives because of its user-friendliness, it has been successful in addressing the second factor as well. The organiaztional goal of Anheuser-Busch has been to be the best in the industry that they are in. And BudNet has surely been able to successfully achieve that with their SCM system which is said to be even better than Coca-Cola. It has been progressing by having digestable bites of its SCM system, thus touching upon the fourth factor and last but not the least, the tendency to be future oriented has surely been met by Anheuser-Busch merely implementing the SCM systems, giving an important signals to its rivals that they are here to stay and excel, not only for the time being but in the days to come as well.

2 comments:

rajesh said...

very true.. informative article
www.budnet.in

rajesh said...

very true.. informative article
www.budnet.in