Tuesday, August 5, 2008

SCM is experiencing explosive growth

SCM is actually experiencing explosive growth. We can prove that statement by using BudNet as an example. It has helped Anheuser-Busch's share of the $74.4 billion U.S. beer market inch up to 50.1 percent from 48.9 percent. It also helps them to constantly change marketing strategies, to design promotions to suit the ethnic makeup of its markets, and as early warning radar that detects where rivals might have an edge. Thus it has become an integral part of every successful company to have an effective and efficient SCM system. In the recent past, this lone factor has been making all the differences betwenn companies as to who has the better edge over the other. Thus, it is no wonder that SCM is experiencing explosive growth.

No comments: